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meagan
January 25, 2016

Valentine’s Day Marketing Strategies

Valentine’s Day generates billions of dollars every year. If you aren’t taking advantage of this holiday to promote your business, you are missing out! Here are a few of our favorite campaign ideas for this holiday, broken down by some of the most popular industries. 1. Florists Try out an email marketing campaign using existing
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meagan
January 12, 2016

Typography 101

2016 is set to be a big year for typography. We thought it would be beneficial to shed some light on what exactly typography is, and how to use it to your advantage. 1. What is Typography? Typography is the art of arranging type, and encompasses everything from digital type on websites to calligraphy. Many
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brittany
December 8, 2015

A Force to be Reckoned with: Star Wars takes over Advertising

Star Wars began grabbing the imagination of viewers almost 30 years ago, taking over our hearts for generations to come. With the upcoming release of Star Wars: The Force Awakens, it looks as though this Brand is becoming a force to reckon with in the marketing world too! From commercials to specialized products, to merchandise, Star
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meagan
November 19, 2015

Make Sure Your Website Is Mobile Ready For the Holidays

Mobile has finally passed desktop use (Search Engine Watch) which means businesses will need put focus on optimizing their current websites to capitalize on the changes. A study done by comScore, shows searches made by a mobile or tablet have increased by 45%, while desktop has seen a decline compared to prior year’s data. Here are
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meagan
October 23, 2015

2015’s Top Design Trends

“Design is not just what it looks like and feels like. Design is how it works.” ― Steve Jobs This year has seen such a burst of creative energy, and with it close to being over, we thought we would take a look at this year’s top design trends. Chances are you have probably seen some of these
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meagan
October 1, 2015

It’s 2015-Organize Your Team Online

Due to the high volume of virtual employees, freelancers and temp workers, companies have started introducing online collaboration tools in order for their teams to stay organized. Whether you’re a forty person team, or a ten person team, it helps having a central platform to make sure everyone is on the same page. Here are
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sydney
September 22, 2015

Pokemon IRL

For those mid-twenties Pokemon Master dreamers who always wanted to catch ’em all but were all too aware of the fact that Pokemon aren’t real… you can dream again. Nintendo is making your wishes come true with Pokemon Go – an app that lets you actually track and catch these critters via GPS. They’re hidden
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sydney
September 18, 2015

Landing Leads With LinkedIn

LinkedIn can be a strong location for lead generation. There are several ways to utilize LinkedIn in a way that can turn it into a lead generation machine. Use keywords like you would on a landing page or blog post to increase your exposure across the platform. Determine which keywords you want to be found for,
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sydney
September 15, 2015

Commonly Misused Phrases

Do you get the urge to cringe and loudly correct someone when you hear them say “irregardless,” or “exspecially?” Are you someone who didn’t see anything wrong with the use of those two words? If you’re in the latter, we have news for you: those aren’t words. There are just some sayings that constantly get misused.
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sydney
September 10, 2015

Apple’s Keynote: What Now?

Apple has done what it’s famous for doing yet again: big reveals at their September Keynote address. This time new products, new accessories, and new features were abundant along with the typical “S” upgrade to the iPhone. In case you missed the live event, here’s everything you need to know about Apple’s latest products: iPhone
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